Samsung & Xbox Launch Gaming Zones in Microsoft Centers

Last Updated on June 17, 2023 12:54 PM by Anayatullah

Samsung Electronics and Xbox have joined forces to create the ultimate “Gaming Zone” in Microsoft Experience Centers (MEC) located in London and New York. The collaboration brings the power of Samsung Gaming Hub, the world’s first smart TV platform with the Xbox App on Smart TVs, to a dedicated space for an unparalleled gaming experience.

These Gaming Zones, situated on Regent Street in London and Fifth Avenue in New York City, offer three immersive gaming areas featuring a variety of Samsung gaming screens:

  1. Cloud Gaming Zone: Instantly play the most popular games from Xbox and other leading gaming partners on 55-inch Neo QLED Smart TVs via the Samsung Gaming Hub – no downloads, storage limits, or console needed.
  2. Living Room Zone: Experience gaming on a grand scale with 98-inch Neo QLED 4K HDR Smart TVs in London or an 85-inch Neo QLED 8K TV in New York.
  3. Tournament Zone: Choose between playing games on Xbox Game Pass or an Xbox console using 24-inch Odyssey G3 Gaming Monitors in London or 27-inch Odyssey G5 Gaming Monitors in New York.
Samsung & Xbox Launch Gaming Zones in Microsoft Centers

The Samsung Gaming Hub, powered by Tizen, unites hardware and software for an enhanced gaming experience. Access thousands of games from Xbox, Amazon Luna, NVIDIA GeForce NOW, and Utomik, with Antstream Arcade and Blacknut arriving in 2023. Twitch, Spotify, and YouTube Gaming integration further elevate the experience.

Sangsook Han, Executive Vice President of the Visual Display Business at Samsung Electronics, expressed excitement about the collaboration, stating that Samsung aims to create a mature service loved by gamers worldwide. By partnering with companies like Microsoft, Samsung Electronics is advancing gaming experiences through their cutting-edge Smart TVs and monitors at Microsoft Experience Centers.

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